IP Strategies
An IP strategy should explain how IP supports your business goals. IP has no value on its own and simply filing patent and trademark applications without an idea of how they will support the business is meaningless. At Kapea, I will create an IP strategy for you in view of your business goals, competitors and others’ IP. The scope will differ depending on size and maturity (see start-up vs billion dollar company) but it will always be linked to your business and innovation strategy.